Published: Wed, October 17, 2018
Sport | By Wendy Sparks

Canelo, Golden Boy Announce Major Deal With DAZN

Canelo, Golden Boy Announce Major Deal With DAZN

Middleweight world champion Canelo Alvarez signed a massive five-year, 11-fight deal that is worth at least $365 million with video streaming service DAZN.

Golden Boy Promotions said Wednesday that Alvarez's deal will be the richest athlete contract in sports history.

Under the deal's terms, Alvarez, who owns a 50-1-2 record as a professional boxer, will fight on DAZN's streaming platform, which recently launched in the U.S. The platform charges a $9.99 monthly fee for access to combat sports events around the world, including Bellator MMA.

DAZN became the broadcast home of boxing in the United States after HBO announced in September that it is getting out of the fight business.

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Canelo's first fight on the new platform will come on December 15, when he takes on Britain's Rocky Fielding at Madison Square Garden.

"We are thrilled to be exclusive partners with Golden Boy Promotions and Oscar De La Hoya", John Skipper, executive chairman of Perform Group, DAZN's parent company, told ESPN of this new deal with Canelo.

"This is only from my hard work", Alvarez told ESPN. That fight, like most of boxing's biggest, was shown on pay-per-view.

'Being part of this historic deal will require me to prepare myself even more and offer fans even better performances.

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First off, in recent years to watch a Canelo fight in America, you would have had to shell out big bucks to buy one of his fights on pay per view.

After besting Golovkin (and perhaps before that), Canelo is boxing preeminent Pay-Per-View draw in the modern era following Floyd Mayweather's dominant reign in the middle to lower weight classes. The December fight with Fielding is a unsafe fight.

"I always want to take on challenges, and I am very happy my fans will be able to see me fight for a small cost".

It has already signed another top flight boxer when it inked a deal with Anthony Joshua, who holds the IBF, WBA and WBO heavyweight belts.

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