Published: Thu, September 20, 2018
Industry | By Dora Warner

Twitter will soon let you easily switch back to a chronological timeline

Twitter will soon let you easily switch back to a chronological timeline

Previously when unticked this option, your timeline would show tweets that you'd miss, and also recommended tweets from accounts that you don't follow. Now Twitter is making a change that should make those people happy. However, Twitter may be planning to add a new capability to more easily switch between the chronological and algorithmic order soon.

The next step is to replace the setting with a new "easier-to-access" switch allowing users to choose to see tweets listed in chronological order, rather than by the algorithms Twitter thinks will help you find the content you're most interested in.

'We ran an incredibly limited test to surface accounts that people were not engaging with to check if they'd like to unfollow them, ' the company said. Like Facebook before it, Twitter recognized that there were now so many tweets that nobody was going to read them all - unless they followed a fairly small number of users.

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Twitter annoyed a lot of long-term users when it switched from its original, chronological timeline to a view that promoted "relevant" tweets.

Twitter and other social networks have faced criticism in recent weeks including from President Donald Trump that they suppress some messages based on political bias.

Twitter - like Facebook and Google - is now being accused of bias by de-ranking certain users and blocking others outright.

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Twitter has updated the "Show the best Tweets first" setting.

If you only wish to see Tweets from the people you follow, you need to disable the "Show the best Tweets first" setting.

Twitter is once again shaking up the order in which its users see tweets - by bringing back the purely chronological feed.

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"We're working on new ways to give you more control over your timeline", Twitter said in one tweet, adding that it's working on a "way to switch between a timeline of Tweets that are most relevant for you and a timeline of the latest Tweets". Now that users have the option to go back to a chronological timeline, the question is whether or not changes in user behavior will impact how brands and advertisers perform on the platform.

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