Published: Wed, October 18, 2017
Science | By Cecil Little

Airtel Offers iPhone 7 at Rs 7777 Down Payment

Airtel Offers iPhone 7 at Rs 7777 Down Payment

Airtel has partnered with Apple Inc., HDFC Bank, Clix Capital, Seynse Technologies, Brightstar Telecommunications and Vulcan Express for its platfrom. If you are not interested in the plan offering data and calls, then this deal is not good. The mobile manufacturers are coming up with new models of smartphones having newly added features on a regular basis in order to attract customers but there is no doubt that buying an iPhone is a dream of many Indian smartphone users which goes unfulfilled due to its high price.

Apart from the iPhone 7 32GB, Airtel is also offering the iPhone 7 128GB at Rs. 16,300, while the iPhone 7 Plus starts at Rs. 17,300 and Rs. 26,000 for the 32GB and the 128GB versions respectively.

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The monthly instalment plan will also have Airtel Secure, which will protect your iPhone against damages and offers secure information on cloud backup with Anti malware, Ant-theft protection. For iPhone 7 Plus (32GB) you will have to pay Rs 77,276 and for the iPhone 7 Plus (128GB), it will be Rs 85,976. The telecom major plans to pump in up to Rs 2000 crore under Project Next initiative. After availing of this offer, the customer is mandated to pay Rs. 2,499 every month for 24 months. The remaining amount is to be paid at Rs 2,499 per month for 24 months. And a device protection plan costs just Rs 49 or Rs 79!

Down payment cost depend on the model you want to own.

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If anything, they are designed only to benefit the telecom operator, Airtel. The customer, by giving him a lucrative yet subsidized offer where he is able to own something without paying a hefty upfront price, and the service provider where it gets to retain the customer for over a longer period and thus earning a consistent and fixed ARPU. Rs 649 for 24 months is equal to Rs 15,576.

Therefore, the consumer ends up saving Rs 13,178.

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It appears users are willing to forgo wireless charging and a much-improved camera to purchase the iPhone 7 at a discounted price. Apple analyst, Ming-Chi Kuo believes that Apple will only be able to ship 30 to 35 million iPhone X by the end of the year.

"This is basically to ensure that Airtel gets more share from new smartphone buyers, ultimately to get more data usage from them and hence revenues". Unlike carrier locked phones in the United States which come with attractive bundled plans created to benefit both the carrier and the consumer, these offers by Airtel do not translate in cost benefits for the customers.

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